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レポート概要
| 当調査資料は拡張現実（AR）のグローバル市場について調査・分析したレポートです。種類別（ヘッドマウント型、ヘッドアップ型、手持型）市場規模、用途別（企業、消費者、商業、自動車）市場規模、地域別（北米、米国、カナダ、ヨーロッパ、ドイツ、フランス、イギリス、イタリア、ロシア、アジア、日本、中国、韓国、インド、オーストラリア、台湾、中南米、メキシコ、ブラジル、アルゼンチン、中東・アフリカ、トルコ、サウジアラビア、UAE等）市場規模データ、主な企業情報と企業別市場シェア等が収録されています。 ・調査範囲 ・エグゼクティブサマリー ・企業別拡張現実（AR）の競争状況、市場シェア ・世界の拡張現実（AR）市場：種類別市場規模 2015年-2020年（ヘッドマウント型、ヘッドアップ型、手持型） ・世界の拡張現実（AR）市場：種類別市場規模予測 2021年-2026年（ヘッドマウント型、ヘッドアップ型、手持型） ・世界の拡張現実（AR）市場：用途別市場規模 2015年-2020年（企業、消費者、商業、自動車） ・世界の拡張現実（AR）市場：用途別市場規模予測 2021年-2026年（企業、消費者、商業、自動車） ・北米の拡張現実（AR）市場分析：米国、カナダ ・ヨーロッパの拡張現実（AR）市場分析：ドイツ、フランス、イギリス、イタリア、ロシア等 ・アジアの拡張現実（AR）市場分析：日本、中国、韓国、インド、オーストラリア、台湾等 ・中南米の拡張現実（AR）市場分析：メキシコ、ブラジル、アルゼンチン等 ・中東・アフリカの拡張現実（AR）市場分析：トルコ、サウジアラビア、UAE等 ・企業情報（企業概要、製品概要、販売量、企業動向） - 掲載企業（変更可能性あり）：Google、PTC、Microsoft、Wikitude、DAQRI、Zugara、Blippar、Magic Leap、Osterhout ・地域別市場規模予測（2021年-2026年）：北米市場、ヨーロッパ市場、アジア市場、中南米市場、中東・アフリカ市場 ・市場機会、課題、リスク、環境分析 ・バリューチェーン、販売チャネル分析 ・調査の結論 |
Augmented Reality (AR) is an interactive experience of a real-world environment whereby the objects that reside in the real-world are “augmented” by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory, and olfactory.
The increasing demand for AR devices and applications in medical, increase in demand for AR in the retail and e-commerce, and rising investment in the major drivers for the market.
Market Analysis and Insights: Global Augmented Reality Market
The global Augmented Reality market size is projected to reach US$ 6661.3 million by 2026, from US$ 4961.2 million in 2020, at a CAGR of 32.6%% during 2021-2026.
Global Augmented Reality Scope and Market Size
Augmented Reality market is segmented by Type, and by Application. Players, stakeholders, and other participants in the global Augmented Reality market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application in terms of revenue and forecast for the period 2015-2026.
The key players covered in this study
Google
PTC
Microsoft
Wikitude
DAQRI
Zugara
Blippar
Magic Leap
Osterhout
Market segment by Type, the product can be split into
Head-Mounted
Head-Up
Handheld
Market segment by Application, split into
Enterprise
Consumer
Commercial
Automotive
Market segment by Regions/Countries, this report covers
North America
Europe
China
Japan
Southeast Asia
India
Central & South America
1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered: Ranking by Augmented Reality Revenue
1.4 Market by Type
1.4.1 Global Augmented Reality Market Size Growth Rate by Type: 2020 VS 2026
1.4.2 Head-Mounted
1.4.3 Head-Up
1.4.4 Handheld
1.5 Market by Application
1.5.1 Global Augmented Reality Market Share by Application: 2020 VS 2026
1.5.2 Enterprise
1.5.3 Consumer
1.5.4 Commercial
1.5.5 Automotive
1.6 Study Objectives
1.7 Years Considered
2 Executive Summary
2.1 Global Augmented Reality Market Perspective (2015-2026)
2.2 Global Augmented Reality Growth Trends by Regions
2.2.1 Augmented Reality Market Size by Regions: 2015 VS 2020 VS 2026
2.2.2 Augmented Reality Historic Market Share by Regions (2018-2019)
2.3 Industry Trends and Growth Strategy
2.3.1 Market Top Trends
2.3.2 Market Drivers
3 Competition Landscape by Key Players
3.1 Augmented Reality Revenue by Players (2019-2020)
3.2 Augmented Reality Key Players Head office and Area Served
3.3 Key Players Augmented Reality Product/Solution/Service
3.4 Date of Enter into Augmented Reality Market
3.5 Key Players Augmented Reality Funding/Investment Analysis
3.6 Global Key Players Augmented Reality Valuation & Market Capitalization
3.7 Mergers & Acquisitions, Expansion Plans
4 Global Augmented Reality Market Size by Type (2019-2026)
5 Global Augmented Reality Market Size by Application (2019-2026)
6 North America
6.1 North America Augmented Reality Market Forecast (2019-2026)
6.2 Augmented Reality Key Players in North America (2019-2020)
6.3 North America Augmented Reality Market Size by Type (2015-2020)
6.4 North America Augmented Reality Market Size by Application (2015-2020)
7 Europe
7.1 Europe Augmented Reality Market Forecast (2019-2026)
7.2 Augmented Reality Key Players in Europe (2019-2020)
7.3 Europe Augmented Reality Market Size by Type (2015-2020)
7.4 Europe Augmented Reality Market Size by Application (2015-2020)
8 China
8.1 China Augmented Reality Market Forecast (2019-2026)
8.2 Augmented Reality Key Players in China (2019-2020)
8.3 China Augmented Reality Market Size by Type (2015-2020)
8.4 China Augmented Reality Market Size by Application (2015-2020)
9 Japan
9.1 Japan Augmented Reality Market Forecast (2019-2026)
9.2 Augmented Reality Key Players in Japan (2019-2020)
9.3 Japan Augmented Reality Market Size by Type (2015-2020)
9.4 Japan Augmented Reality Market Size by Application (2015-2020)
10 Southeast Asia
10.1 Southeast Asia Augmented Reality Market Forecast (2019-2026)
10.2 Augmented Reality Key Players in Southeast Asia (2019-2020)
10.3 Southeast Asia Augmented Reality Market Size by Type (2015-2020)
10.4 Southeast Asia Augmented Reality Market Size by Application (2015-2020)
11 India
11.1 India Augmented Reality Market Forecast (2019-2026)
11.2 Augmented Reality Key Players in India (2019-2020)
11.3 India Augmented Reality Market Size by Type (2015-2020)
11.4 India Augmented Reality Market Size by Application (2015-2020)
12 Central & South America
12.1 Central & South America Augmented Reality Market Forecast (2019-2026)
12.2 Augmented Reality Key Players in Central & South America (2019-2020)
12.3 Central & South America Augmented Reality Market Size by Type (2015-2020)
12.4 Central & South America Augmented Reality Market Size by Application (2015-2020)
13 Key Players Profiles
13.1 Google
13.1.1 Google Company Details
13.1.2 Google Business Overview
13.1.3 Google Augmented Reality Introduction
13.1.4 Google Revenue in Augmented Reality Business (2019-2020))
13.1.5 Google Recent Development
13.2 PTC
13.2.1 PTC Company Details
13.2.2 PTC Business Overview
13.2.3 PTC Augmented Reality Introduction
13.2.4 PTC Revenue in Augmented Reality Business (2019-2020))
13.2.5 PTC Recent Development
13.3 Microsoft
13.3.1 Microsoft Company Details
13.3.2 Microsoft Business Overview
13.3.3 Microsoft Augmented Reality Introduction
13.3.4 Microsoft Revenue in Augmented Reality Business (2019-2020))
13.3.5 Microsoft Recent Development
13.4 Wikitude
13.4.1 Wikitude Company Details
13.4.2 Wikitude Business Overview
13.4.3 Wikitude Augmented Reality Introduction
13.4.4 Wikitude Revenue in Augmented Reality Business (2019-2020))
13.4.5 Wikitude Recent Development
13.5 DAQRI
13.5.1 DAQRI Company Details
13.5.2 DAQRI Business Overview
13.5.3 DAQRI Augmented Reality Introduction
13.5.4 DAQRI Revenue in Augmented Reality Business (2019-2020))
13.5.5 DAQRI Recent Development
13.6 Zugara
13.6.1 Zugara Company Details
13.6.2 Zugara Business Overview
13.6.3 Zugara Augmented Reality Introduction
13.6.4 Zugara Revenue in Augmented Reality Business (2019-2020))
13.6.5 Zugara Recent Development
13.7 Blippar
13.7.1 Blippar Company Details
13.7.2 Blippar Business Overview
13.7.3 Blippar Augmented Reality Introduction
13.7.4 Blippar Revenue in Augmented Reality Business (2019-2020))
13.7.5 Blippar Recent Development
13.8 Magic Leap
13.8.1 Magic Leap Company Details
13.8.2 Magic Leap Business Overview
13.8.3 Magic Leap Augmented Reality Introduction
13.8.4 Magic Leap Revenue in Augmented Reality Business (2019-2020))
13.8.5 Magic Leap Recent Development
13.9 Osterhout
13.9.1 Osterhout Company Details
13.9.2 Osterhout Business Overview
13.9.3 Osterhout Augmented Reality Introduction
13.9.4 Osterhout Revenue in Augmented Reality Business (2019-2020))
13.9.5 Osterhout Recent Development
14 Market Dynamics
14.1 Drivers
14.2 Challenges
14.3 Porter’s Five Forces Analysis
14.4 Market Ecosystem and Value Chain Analysis
15 Key Findings in This Report
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.2 Data Source
15.2 Disclaimer
15.3 Author Details
Table 1. Augmented Reality Key Market Segments
Table 2. Key Players Covered: Ranking by Augmented Reality Revenue
Table 3. Ranking of Global Top Augmented Reality Manufacturers by Revenue (US$ Million) in 2019
Table 4. Global Augmented Reality Market Size Growth Rate by Type (US$ Million): 2020 VS 2026
Table 5. Key Players of Head-Mounted
Table 6. Key Players of Head-Up
Table 7. Key Players of Handheld
Table 8. Global Augmented Reality Market Size Growth by Application (US$ Million): 2020 VS 2026
Table 9. Global Augmented Reality Market Size by Regions (US$ Million): 2020 VS 2026
Table 10. Global Augmented Reality Market Size by Regions (US$ Million): 2020 VS 2026
Table 11. Global Augmented Reality Market Share by Regions 2019-2026
Table 12. Market Top Trends
Table 13. Market Use Cases
Table 14. Global Augmented Reality Revenue by Players (2019-2020) (Million US$)
Table 15. Global Augmented Reality Market Share by Players (2019-2020)
Table 16. Key Players Headquarters and Area Served
Table 17. Key Players Augmented Reality Product Solution and Service
Table 18. Date of Enter into Augmented Reality Market
Table 19. Global Key Players Augmented Reality Funding/Investment Analysis (Million USD)
Table 20. Global Key Players Augmented Reality Valuation & Market Capitalization (Million USD)
Table 21. Mergers & Acquisitions, Expansion Plans
Table 22. Global Augmented Reality Market Size by Type (2019-2026) (Million US$)
Table 23. Global Augmented Reality Market Size Share by Type (2019-2026)
Table 24. Global Augmented Reality Market Size by Application (2019-2026) (Million US$)
Table 25. Global Augmented Reality Market Size Share by Application (2019-2026)
Table 26. North America Key Players Augmented Reality Revenue (2019-2020) (Million US$)
Table 27. North America Key Players Augmented Reality Market Share (2019-2020)
Table 28. North America Augmented Reality Market Size by Type (2019-2026) (Million US$)
Table 29. North America Augmented Reality Market Share by Type (2019-2026)
Table 30. North America Augmented Reality Market Size by Application (2019-2026) (Million US$)
Table 31. North America Augmented Reality Market Share by Application (2019-2026)
Table 32. Europe Key Players Augmented Reality Revenue (2019-2020) (Million US$)
Table 33. Europe Key Players Augmented Reality Market Share (2019-2020)
Table 34. Europe Augmented Reality Market Size by Type (2019-2026) (Million US$)
Table 35. Europe Augmented Reality Market Share by Type (2019-2026)
Table 36. Europe Augmented Reality Market Size by Application (2019-2026) (Million US$)
Table 37. Europe Augmented Reality Market Share by Application (2019-2026)
Table 38. China Key Players Augmented Reality Revenue (2019-2020) (Million US$)
Table 39. China Key Players Augmented Reality Market Share (2019-2020)
Table 40. China Augmented Reality Market Size by Type (2019-2026) (Million US$)
Table 41. China Augmented Reality Market Share by Type (2019-2026)
Table 42. China Augmented Reality Market Size by Application (2019-2026) (Million US$)
Table 43. China Augmented Reality Market Share by Application (2019-2026)
Table 44. Japan Key Players Augmented Reality Revenue (2019-2020) (Million US$)
Table 45. Japan Key Players Augmented Reality Market Share (2019-2020)
Table 46. Japan Augmented Reality Market Size by Type (2019-2026) (Million US$)
Table 47. Japan Augmented Reality Market Share by Type (2019-2026)
Table 48. Japan Augmented Reality Market Size by Application (2019-2026) (Million US$)
Table 49. Japan Augmented Reality Market Share by Application (2019-2026)
Table 50. Southeast Asia Key Players Augmented Reality Revenue (2019-2020) (Million US$)
Table 51. Southeast Asia Key Players Augmented Reality Market Share (2019-2020)
Table 52. Southeast Asia Augmented Reality Market Size by Type (2019-2026) (Million US$)
Table 53. Southeast Asia Augmented Reality Market Share by Type (2019-2026)
Table 54. Southeast Asia Augmented Reality Market Size by Application (2019-2026) (Million US$)
Table 55. Southeast Asia Augmented Reality Market Share by Application (2019-2026)
Table 56. India Key Players Augmented Reality Revenue (2019-2020) (Million US$)
Table 57. India Key Players Augmented Reality Market Share (2019-2020)
Table 58. India Augmented Reality Market Size by Type (2019-2026) (Million US$)
Table 59. India Augmented Reality Market Share by Type (2019-2026)
Table 60. India Augmented Reality Market Size by Application (2019-2026) (Million US$)
Table 61. India Augmented Reality Market Share by Application (2019-2026)
Table 62. Central & South America Key Players Augmented Reality Revenue (2019-2020) (Million US$)
Table 63. Central & South America Key Players Augmented Reality Market Share (2019-2020)
Table 64. Central & South America Augmented Reality Market Size by Type (2019-2026) (Million US$)
Table 65. Central & South America Augmented Reality Market Share by Type (2019-2026)
Table 66. Central & South America Augmented Reality Market Size by Application (2019-2026) (Million US$)
Table 67. Central & South America Augmented Reality Market Share by Application (2019-2026)
Table 68. Google Company Details
Table 69. Google Business Overview
Table 70. Google Product
Table 71. Company Description and Business Overview
Table 72. Google Augmented Reality Product
Table 73. Google Revenue in Augmented Reality Business 2019 and 2020 (Million US$)
Table 74. Google Recent Development
Table 75. PTC Company Details
Table 76. PTC Business Overview
Table 77. PTC Product
Table 78. Company Description and Business Overview
Table 79. PTC Augmented Reality Product
Table 80. PTC Revenue in Augmented Reality Business 2019 and 2020 (Million US$)
Table 81. PTC Recent Development
Table 82. Microsoft Company Details
Table 83. Microsoft Business Overview
Table 84. Microsoft Product
Table 85. Company Description and Business Overview
Table 86. Microsoft Augmented Reality Product
Table 87. Microsoft Revenue in Augmented Reality Business 2019 and 2020 (Million US$)
Table 88. Microsoft Recent Development
Table 89. Wikitude Company Details
Table 90. Wikitude Business Overview
Table 91. Wikitude Product
Table 92. Company Description and Business Overview
Table 93. Wikitude Augmented Reality Product
Table 94. Wikitude Revenue in Augmented Reality Business 2019 and 2020 (Million US$)
Table 95. Wikitude Recent Development
Table 96. DAQRI Company Details
Table 97. DAQRI Business Overview
Table 98. DAQRI Product
Table 99. Company Description and Business Overview
Table 100. DAQRI Augmented Reality Product
Table 101. DAQRI Revenue in Augmented Reality Business 2019 and 2020 (Million US$)
Table 102. DAQRI Recent Development
Table 103. Zugara Company Details
Table 104. Zugara Business Overview
Table 105. Zugara Product
Table 106. Company Description and Business Overview
Table 107. Zugara Augmented Reality Product
Table 108. Zugara Revenue in Augmented Reality Business 2019 and 2020 (Million US$)
Table 109. Zugara Recent Development
Table 110. Blippar Company Details
Table 111. Blippar Business Overview
Table 112. Blippar Product
Table 113. Company Description and Business Overview
Table 114. Blippar Augmented Reality Product
Table 115. Blippar Revenue in Augmented Reality Business 2019 and 2020 (Million US$)
Table 116. Blippar Recent Development
Table 117. Magic Leap Business Overview
Table 118. Magic Leap Product
Table 119. Magic Leap Company Details
Table 120. Company Description and Business Overview
Table 121. Magic Leap Augmented Reality Product
Table 122. Magic Leap Revenue in Augmented Reality Business 2019 and 2020 (Million US$)
Table 123. Magic Leap Recent Development
Table 124. Osterhout Company Details
Table 125. Osterhout Business Overview
Table 126. Osterhout Product
Table 127. Company Description and Business Overview
Table 128. Osterhout Augmented Reality Product
Table 129. Osterhout Revenue in Augmented Reality Business 2019 and 2020 (Million US$)
Table 130. Osterhout Recent Development
Table 131. Company Description and Business Overview
Table 132. Company Description and Business Overview
Table 133. Company Description and Business Overview
Table 134. Company Description and Business Overview
Table 135. Company Description and Business Overview
Table 136. Company Description and Business Overview
Table 137. Company Description and Business Overview
Table 138. Company Description and Business Overview
Table 139. Company Description and Business Overview
Table 140. Company Description and Business Overview
Table 141. Company Description and Business Overview
Table 142. Company Description and Business Overview
Table 143. Company Description and Business Overview
Table 144. Company Description and Business Overview
Table 145. Company Description and Business Overview
Table 146. Company Description and Business Overview
Table 147. Company Description and Business Overview
Table 148. Company Description and Business Overview
Table 149. Company Description and Business Overview
Table 150. Company Description and Business Overview
Table 151. Company Description and Business Overview
Table 152. Company Description and Business Overview
Table 153. Company Description and Business Overview
Table 154. Company Description and Business Overview
Table 155. Company Description and Business Overview
Table 156. Company Description and Business Overview
Table 157. Company Description and Business Overview
Table 158. Company Description and Business Overview
Table 159. Company Description and Business Overview
Table 160. Company Description and Business Overview
Table 161. Company Description and Business Overview
Table 162. Key Drivers: Impact Analysis (2021-2026)
Table 163. Key Opportunities
Table 164. Key Challenges
Table 165. Research Programs/Design for This Report
Table 166. Key Data Information from Secondary Sources
Table 167. Key Data Information from Primary Sources
List of Figures
Figure 1. Global Augmented Reality Market Share by Type: 2020 VS 2026
Figure 2. Head-Mounted Features
Figure 3. Head-Up Features
Figure 4. Handheld Features
Figure 5. Global Augmented Reality Market Share by Application: 2020 VS 2026
Figure 6. Enterprise Case Studies
Figure 7. Consumer Case Studies
Figure 8. Commercial Case Studies
Figure 9. Automotive Case Studies
Figure 10. Augmented Reality Report Years Considered
Figure 11. Global Augmented Reality and Growth Rate (2019-2026) (Million US$)
Figure 12. Global Augmented Reality Market Share by Regions (2019-2026)
Figure 13. Global Augmented Reality Market Share by Players in 2019
Figure 14. Global Augmented Reality Market Size Market Share by Type (2019-2026)
Figure 15. Global Augmented Reality Market Size Market Share by Application (2019-2026)
Figure 16. North America Augmented Reality Market Size YoY Growth (2019-2026) (Million US$)
Figure 17. Europe Augmented Reality Market Size YoY Growth (2019-2026) (Million US$)
Figure 18. China Augmented Reality Market Size YoY Growth (2019-2026) (Million US$)
Figure 19. Japan Augmented Reality Market Size YoY Growth (2019-2026) (Million US$)
Figure 20. Southeast Asia Augmented Reality Market Size YoY Growth (2019-2026) (Million US$)
Figure 21. India Augmented Reality Market Size YoY Growth (2019-2026) (Million US$)
Figure 22. Central & South America Augmented Reality Market Size YoY Growth (2019-2026) (Million US$)
Figure 23. Bottom-up and Top-down Approaches for This Report
Figure 24. Data Triangulation
Figure 25. Key Executives Interviewed
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